January 9, 2014
The Educational Theatre Association expects to earn more than $5 million in annual revenues for the first time in 2014, according to a budget approved by the EdTA Board of Directors in a mid-December telephone meeting.
Projected greater attendance at events, membership growth, and increased merchandise sales are expected to push EdTA’s income about $210,000 higher this year than last, to $5.1 million, Director of Finance Doug Sandor told the board. The new funds will be spent on event expenses, technology upgrades, and personnel.
The board completed the restructuring of its Nominating Committee by appointing Gretchen Nordleaf-Nelson and Laurilea M. Williams as members at large. Nordleaf-Nelson is a professional member who teaches at West Sound Academy in Poulsbo, Washington. Williams directs the theatre program and the Junior Thespian troupe at Mountain Ridge Middle School in Highlands Ranch, Colorado.
The board also received reports from Executive Director Julie Woffington and staff members on:
- The kickoff of this year’s Send a Troupe to Festival fundraising campaign. This year’s campaign goal is $25,000 to cover the expenses of two Thespian troupes at the 2014 Festival.
- Preparations to launch the new Theatre Education Community on Schooltheatre.org, scheduled in February.
- The continuing success of EdTA’s Making Magic, Defying Gravity touring series, which has raised more than $43,000 for Thespian scholarship programs in the past two years.